Press Releases

Feb 21, 13

Concept Testing Tool Integrates Traditional and Biometric Measures for Real-Time Insight into Consumers’ Perceptions and Engagement

Jan 11, 13

Seasoned Consumer Research Professional Joins HCD Research to Lead Communication Sciences Research

Sep 18, 12

National Media Study Reveals Need to Optimize Online News Content in Response to Consumers’ Motivational Tendencies

Apr 10, 12

HCD Research, Missouri School of Journalism Partner to Offer Advanced Communication Science Services

Feb 7, 12

Study Reveals Facebook and Twitter Users are Less Favorable of Romney after Trump's Endorsement

Dec 12, 11

National Study will Determine Motives that Drive Consumers’ Media Preferences and Behaviors

Nov 29, 11

National Study will Determine Motives that Drive Consumers' Media Preferences and Behaviors

Sep 21, 11

All Parties Not in Favor of Mandated HPV Vaccinations After Viewing Bachmann's Remarks

Sep 12, 11

Republicans Less Favorable of Rick Perry after Viewing Attack Ad by Ron Paul

Aug 31, 11

Americans Believe Casey Anthony Trial Received Excessive Media Coverage

Aug 1, 11

Americans Happy about Changes in Caloric Content for Children's Meals at McDonalds

Jul 11, 11

Video of Casey Anthony's Attorney Elicits Feelings of Anger and Skepticism Among Americans

Jun 8, 11

Weiner Sandwiched Between David Letterman and Chris Brown on Sincerity Scale

Jun 6, 11

All Parties Express Increased Belief that Anthony Weiner was not Responsible for Sending Photo after Viewing CBS Interview

May 18, 11

Americans Indicate Osama Bin Laden Death and Ashton Kutcher are Receiving Appropriate Coverage

Apr 27, 11

All Parties Slightly More Convinced Obama was Born in U.S. after Viewing Video

Apr 18, 11

Americans Say that Recent Media Events are Covered Appropriately

Apr 7, 11

Boehner's Speech has no Effect on Americans' Perceptions of Budget Impasse

Mar 23, 11

Americans Say Conflicts in Middle East and Earthquakes in Japan are Receiving Appropriate Media Coverage

Mar 2, 11

Americans Say Sheen Lost His Luster after Viewing Good Morning America Interview

Jan 19, 11

Americans Say Tucson Shootings, Australian Floods and Tunisian Revolt are Receiving Appropriate Media Coverage

Jan 14, 11

Americans View Sarah Palin as more Sincere and Believable after Watching Speech

Jan 13, 11

Americans Say Religious Ceremonies and TV Ads Don't Mix After Viewing Ad for Super Bowl Contest

Jan 10, 11

Americans Support Michael Vick's Comeback after Viewing Tucker Carlson's Comments

Dec 17, 10

Americans Say Jackson's Death and Woods' Affairs Received Excessive Media Coverage

Dec 14, 10

National Study: Majority of Physicians Still Believe Miracles Can Occur Today

Dec 7, 10

Americans Believe Nativity Scene is More Appropriate than Menorah in Public Places

Dec 3, 10

Americans Say WikiLeaks Founder Should be Prosecuted to Full Extent of the Law

Dec 1, 10

Americans View Christmas Decorations in a More Positive Light than in Previous Years

Nov 15, 10

Majority of All Parties Say Kanye West's Apology to George W. Bush was not Sincere

Nov 8, 10

Republicans Increase Support for Palin as Presidential Candidate after Viewing New Ad

Oct 25, 10

Chile miner rescue media coverage deemed "appropriate" by a majority of Americans

Oct 22, 10

All Parties Decrease Favorability for Both Candidates after Viewing New Sestak Ad

Oct 20, 10

All Parties Increase Favorability for Pat Toomey after Viewing His New Attack Ad

Oct 6, 10

Americans' Perceptions of Woman Wearing Shawl Decline Compared to Previous Study

Oct 5, 10

Americans Perceive Differences in Education and Wealth between Woman Wearing Hijab and Woman without Headwear

Sep 28, 10

Americans Perceive Bishop Eddie Long as More Sincere After Viewing Speech

Sep 14, 10

All Parties Increase Support for Dan Onorato after Viewing New Ad

Sep 13, 10

Independents Increase Support for Toomey after Viewing New Ad

Aug 31, 10

All Political Parties React Favorably to Islamic PSA Announcement

Aug 24, 10

Republicans Most Skeptical of Obama's Christianity after Viewing Graham's Comments

Aug 20, 10

Clemens Loses Support of Baseball Fans and Non-Baseball Fans Alike

Aug 18, 10

Majority of All Parties Not in Favor of Mosque Near Ground Zero After Viewing President Obama's Speech

Aug 13, 10

Political Parties Remain Divided on Same-Sex Marriages

Aug 6, 10

Public Increasingly Discontent over the Construction of New Mosque near Ground Zero

Jul 30, 10

Majority of All Parties Believe Rangel is Guilty of Ethics Charges

Jul 27, 10

Viewers Say Vilsack's Apology for Wrongful Firing of Shirley Sherrod Was Sincere

Jul 14, 10

New Sarah Palin Ad Focusing on Conservative Women Scores with Viewers

Jul 12, 10

Majority of Americans Sour on Proposed Tax for Sugary Drinks

Jun 28, 10

A Year Later Americans Say Jackson's Death is Still Receiving Too Much Media Coverage

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