Consumer perceptions are heavily influenced by their experience. We help clients in the travel and hospitality industry connect their brand to the consumer in a meaningful and emotional way whether it’s in a car, hotel lobby or room, on a cruise ship, or in an airplane. From the colors of the furniture to the images used online, HCD’s expertise in understanding consumer perception through applied consumer neuroscience gives our clients insights into how to maximize the consumer experience and create memories that those consumers will want to take home and revisit.


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