Apples and Oranges: The uses and abuses of EEG in market research
OUR BLOG
- Mar 16, 2015
- 4 min
Thicke as Thieves
- Mar 1, 2015
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Our Lying Eyes?
- Feb 23, 2015
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Applied Consumer Neuroscience Can Help Optimize Political Communications
- Jan 29, 2015
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HCD Research Unveils New Neuro-Cognitive Division for Financial Services
- Jan 12, 2015
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The End Of Market Research As We Know It
- Nov 17, 2014
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Neuroscience is more than emotion
- Sep 11, 2014
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We used to stuff envelopes… Now we do brain science
- Aug 20, 2014
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Sensory Marketing and Sensory Branding
- May 8, 2014
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The Strange Fear of Truth in the Marketing Profession
- Mar 7, 2014
- 1 min
Marketing Research Supplier or Technology Company?
- Feb 10, 2014
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Don’t employ Neuromarketing Research… Unless it is part of an integrated approach
- Jan 3, 2014
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The science of interpreting advertising messages:<br>The parable of the elephant and the optimistic
- Oct 3, 2013
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Observations from 53rd Annual Meeting of the Society for Psychophysiological Research in Florence, I
- Sep 25, 2013
- 2 min
How the Body Informs Design
- Sep 3, 2013
- 5 min
Brains and Brands – Introducing Gayle Marks, Media Psychophysiologist at HCD Research
- Mar 4, 2013
- 3 min
Wrapping Your Brain around Neuromarketing and Biometric Research Measures
- Dec 5, 2012
- 5 min
Time to Measure Up: Brand Communication Research Measures
- Nov 15, 2012
- 5 min
Politics on the Brain
- Oct 16, 2012
- 3 min
Conducting Neuromarketing Research the Old-Fashioned Way