Pandemic Challenges Call for Restyling Apple AirPods
Learn how Apple Airpods were affected by Covid-19; whether it was tweaking their brand or products to work with the change of consumers.
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OUR BLOG
- May 4, 2020
- 3 min
“In these uncertain times”… the problem with current messaging
Empathy… the most competitive product of the COVID-19 era. Advertisers are promoting messaging as a way to connect through phrases like...
- Apr 27, 2020
- 5 min
Lean into Friction: Qualities of Quarantine
The entire world has felt the jolt from the ongoing pandemic of COVID-19. Routines of daily life are disrupted, making even the most...
- Apr 20, 2020
- 6 min
Adjusting to New Norms: Consumers and Market Research Now
From family members to research houses to end clients, the entire world has been impacted by the pandemic and working to understand how...
- Mar 25, 2020
- 7 min
The Show Must Go On: Consumer Research During Difficult Times
Navigating the COVID-19 situation has proved to dramatically shift the daily lives of entire countries. The COVID-19 pandemic evolves at...
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