Meet our New Data Science Consultant - Autumn!

OUR BLOG




- Apr 5
- 5 min
It's the Journey, not the Destination: Sensory Journey Mapping


- Mar 17
- 4 min
HCD Research Webinar Series Recap: A Frank Discussion on 'Junk Science' in Emotion Research

- Mar 9
- 2 min
Reflecting on 30 Years of HCD Research: Lessons and Insights from the CEO


- Feb 6
- 5 min
The Emotion Paradox in Consumer Research


- Jul 28, 2022
- 9 min
What On-demand Delivery Service Brands Need to Know About Consumer Perceptions of Their Brands

- May 20, 2022
- 4 min
Brand Harmony: A Frank Discussion on Cross-Functional Teams to Cross-Functional Research Recap

- Mar 3, 2022
- 3 min
A Frank Discussion on Health & Nutrition Trends: Nutraceuticals - Foods That Perform Recap

- Feb 3, 2022
- 4 min
Pandemic Challenges Call for Restyling Apple AirPods

- Jan 20, 2022
- 5 min
Your perception of a product: Where does it come from & how does it change your purchasing decision?

- Jan 14, 2022
- 3 min
On Myths and Methods

- Nov 12, 2020
- 5 min
The Packaging Love Story

- Aug 26, 2020
- 2 min
Neuroscience to boost your media insights

- Jul 28, 2020
- 7 min
Augmented Reality

- Feb 12, 2020
- 8 min
How to Keep People in the Mood: The Art of an Efficient Ad Campaign

- Feb 3, 2020
- 6 min
The Impact of Logo Colors

- Sep 6, 2019
- 11 min
The Brain, What is it good for?

- Aug 19, 2019
- 6 min
Reliability and Validity of Implicit Association Test


- Dec 19, 2018
- 4 min
Brand Harmony


- Dec 3, 2018
- 5 min
Is facial coding a valid means of collecting emotional state?