Addressing the WEIRD problem in consumer science: Representation in Research
To explain the WEIRD problem, let’s start with a weird analogy… Every career involves some type of research, which inevitably helps...
Addressing the WEIRD problem in consumer science: Representation in Research
Never a Dull Moment? Optimizing the Value of Neuro-based UX Research
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Augmented Reality Market Research: Connect with consumers in the durable goods and CPG markets
Innovation Lab Webinar Panel: A Recap
The HCD Mindset: 5 Highlights From Our Producer
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Reflecting on how much can change in the blink of an eye!
The Brand-Consumer Connection: Finding Loyalty in the Loops
NeuroPolitical study investigates nonconscious viewer response to Biden’s Joint Session Speech